KeraStraight

GORGEOUS HAIR EVERY DAY

For some of us, every day can feel like a bad hair day, whether you’re fighting frizz, tackling dry, unruly locks or calming excessive curls. Our innovative treatments and products help make sure you NEVER HAVE A BAD HAIR DAY AGAIN.

 

 

TRANSFORM YOUR HAIR

The KeraStraight range of intensive in-salon treatments has been designed to  TRANSFORM ALL HAIR TYPES, using a unique combination of proteins,  amino acids and plant extracts. With results lasting up to four months, your hair will be infused with health, leaving it rejuvenated, smoother, and easy to manage.

 

 

“I love how KeraStraight creates beautiful,
healthy looking hair for my clients. They
leave the salons with renewed confidence,
looking and feeling fabulous.”
TREVOR SORBIE MBE – GLOBAL AMBASSADOR

 

HOMECARE YOU CAN COUNT ON

Awesome hair doesn’t end when you leave the salon. KeraStraight offers a complete range of homecare products, featuring ground-breaking protein
technology that ensures your hair remains in perfect health between salon visits.

GORGEOUS, MADE EASY

Transform your hair for up to 4 months with our award-winning KS Ultimate treatment. After just one treatment, hair is left frizz-free, easy to manage and luxurious to touch. This revolutionary treatment rebuilds and reshapes even the curliest and most damaged hair and will give you the hair you’ve always dreamed of.

 

KS ULTIMATE

Straightens & Repairs Simultaneously
Humidity Resistant
Combats Frizz
Lasts up to 4 Months

REPAIR & RENEW IN JUST 30 MINUTES
Intense Boost is an amazing 30-day conditioning and repair service that takes just 30 minutes. Combining advanced protein and moisture delivering technology, this treatment transforms weak, dry and damaged hair, leaving it STRONGER, SHINIER AND HEALTHIER for up to a whole month.

 

STRENGTH WITH SOFTNESS
Protein Boost is the ideal treatment for FINE, WEAK OR DAMAGED HAIR. Using an advanced blend of hydrolysed wheat protein and fruit extracts, Protein Boost strengthens and softens from the inside out.

 

MOISTURE WITHOUT WEIGHT
Moisture Boost targeted approach to treating DRY OR DAMAGED HAIR, leaving it feeling softer and rejuvenated thanks to the presence of lightweight, moisture-capturing ingredients and hydrolysed proteins.

 

 

HOMECARE

 

VOLUME ENHANCE SHAMPOO & CONDITIONER

This dynamic duo delivers long-lasting lustre and volume with every wash, transforming fine, thin or limp hair and extending the results of your KeraStraight and Intense Boost Treatments.

PROTEIN MASK

Designed to repair and reconstruct your hair, this advanced blend of hydrolysed proteins transforms fine and weak hair leaving it significantly stronger and incredibly soft to touch.

MOISTURE ENHANCE SHAMPOO & CONDITIONER

Revitalise dry, coarse and damaged hair with this perfect pairing. Developed to maximise the benefits of KeraStraight and Intense Boost treatments, by locking in moisture and leaving hair shiny and frizz free.

MOISTURE MASK

This highly concentrated treatment is packed with lightweight, moisture-capturing ingredients, including palmeira tucuma and carob bean extract, which repair and rehydrate dry, damaged hair, leaving it soft and shiny.

 

KS STYLE

STYLE WITH CONFIDENCE

KS Style products use innovative heat-activated proteins technology to build  and repair the inner structure of your hair, making it stronger and shinier, while offering heat protection, so you can style with confidence while we look after the rest.

“KeraStraight’s treatments and products create
the canvas I need, which gives me maximum
freedom when cutting and styling.”
TOM CONNELL – ARTISTIC DIRECTOR, TREVOR SORBIE

 

ULTIMATE OIL

This blend of nine oils, including Wheat Germ, Argan, Jojoba and Macadamia Ternifolia seed, nourishes, repairs and hydrates hair, leaving it frizz free and shining with health. This luxury oil is suitable for all hair types and just a tiny amount will tame flyaways for an ultra-smooth finish. Hair is also left smelling divine, thanks to its beautiful fragrance.


“The KS Style products are fantastic, they
help us create the looks our clients love.”
CHARLES DODDS – CUTTING ROOM CREATIVE

 

 

RESCUE CRÈME

Celebrate softer, silkier hair with this blowdrying and repairing treatment in one. It strengthens and hydrates, leaving you with hair that radiates health and vitality.

Style Tip Apply a small amount onto preshampooed and towel-dried hair before drying.

 

MOISTURE MIST

Perfect for revitalising dry, tangled or chemically processed hair, it delivers
lightweight hydration and hold without overloading. Ideal for curly or straight styles.
Style Tip Lightly mist onto curls for extra moisture, soft texture, shine and curl definition. Spray close for concentrated hydration.

 

 ROOT BOOST

Offering incredible body and strength, this product’s heat-activated proteins expand within the hair’s structure as it dries, delivering strength, hold and support, while providing excellent heat protection.
Style Tip Apply after blow drying and re-dry to build incredible extra strength and support.

 

 

HEAT PROTECT

This lightweight spray forms an invisible shield, locking in moisture and offering a light hold while protecting your hair from the harmful effects of heat and heated styling tools.
Style Tip Spray lightly from 6 inches onto dry hair immediately prior to use of irons or any heated styling tools.

 


TEXTURE CRÈME

Style and restyle your hair as often as you like with this flexible product that removes frizz and enhances texture and shine.
Style Tip Apply to dry hair and reheat to release amazing moldable texture and strength. Can be reheated to re-activate at any time.

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